Posted by | September 30, 2016 | Uncategorized | No Comments

Image result for snap spectaclesSnapchat is now Snap Inc. The business that turned down a $3 billion offer from Facebook now has a value north of 3 times that number. It has become the fastest growing advertising medium. And here comes their new video recording sunglasses, Spectacles. They’re taking on Facebook in cool power and Google in glasses. How do you evolve your business to take on market leaders in different categories?