Posted by | February 26, 2015 | Uncategorized | No Comments

SNL just had its 40th anniversary lovefest. What struck us as interesting is the advertising creative directors who selected the 13 best SNL commercials of all time.  Great parodies have their genius in understanding the source material they mock. These commercials are funny because they demonstrate an understanding of advertising form, content, writing, acting and product. Do you “go to school on parody” to make your serious ventures better?