PUT YOUR HEART TO PAPER

Posted by | February 16, 2015 | Uncategorized | No Comments

Valentine’s day is the classic Hallmark holiday. And they just broke a campaign (hit “see all interviews here”) that shines a new light on the brand. How would you say “I love you” without using the word love? It’s a simple conceit filmed beautifully with a wide range of couples in a Dove Real Beauty authentic kind of way. What do you do to update your brand image and still stay true to it?