AS NOT SEEN ON TV

Posted by | October 06, 2016 | Uncategorized | No Comments

Image result for the end of tvEvery semester we do a guest appearance at Martin Kagan’s class at Pace University. He teaches Arts Management – a fast-growing program where students who want to be in the arts but aren’t sure they will make it as performers can learn the business side of managing a theater, being an agent, etc. Last week we did a talk—and showed several recent popular commercials—and none of these very connected 19- and 20-year-olds had seen any of them. How are you looking to reach Millennials these days?