LESSONS FROM REALITY TV

Posted by | December 21, 2011 | Uncategorized | No Comments

The United States used to be the major exporter of entertainment. As the cost of scripted television keeps going up, network execs are searching the world for programming. From Iron Chef to Big Brother to American Idol, U.S. programmers are smart enough to know a great idea even if it “wasn’t invented here.” Do you benchmark what people in your business are doing in other countries? Do you adopt and adapt those good ideas?

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