EXPERTISE

Posted by | September 22, 2015 | Uncategorized | No Comments

Time and again we see people hire a freelancer, an agency, a consultant, a vendor–and then tell them what they want done and how to do it. The whole idea of hiring an outside resource is to get their input. Their thinking. Their experience. Their knowledge. Their unique perspective. If you just want an extra pair of hands, hire an intern. If you want fresh insight, how willing are you to hire outside resources for the unique value their contributions can make?