EXPERIENCES, NOT THINGS

Posted by | December 15, 2015 | Uncategorized | No Comments

The millennial mindset is more about experiences than things. Their attitude is, “We have enough stuff, but never enough positive experiences.” More and more of us are feeling this way and it represents the opportunity for a real shift in marketing priorities. What are you doing to deliver greater meaning in what you sell rather than selling the acquisition of just plain goods and services?

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