E*TRADE BABIES

Posted by | May 31, 2011 | Uncategorized | No Comments

E*TRADE Babies. One of the most beloved campaigns on the air. And most people even know they’re for E*TRADE. That’s the good news. We marvel at the production values and their latest antics. But beyond name recall, how is E*TRADE separating itself from the competition? Cute sells – but only just so far.

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