None of us ever likes the small type – the disclaimer. And this new practice of charging a 10¢ premium for gas paid with a credit card is annoying. We pull into the station only to see at the pump that we’re about to get bilked. How about posting one price, cash or credit? Figure out the profit point, make it easier for the customer and make your price promise, clean and clear. At the pump and in all facets of your business. No one wants a rip-off surprise.